In a world where Zoom calls have dominated the workday and content creation is almost a must, standing out can be tricky. When I recognized this last year, I went on a short journey to step my game up. I started off with my current camera, some new cables, and a light. Now I have a full content creation and streaming setup in my office. Now let me tell you straight up - you do not have to get all of this stuff! You don't even need all of the space I need to accomplish what I'm doing. Trust me, I took winter break to map out my office and reorganize things. I didn't have time nor was it in my already set budget to go this far at the time. Instead, I built up to it. In fact, the way I've arranged things has since changed a smidge since I first created this post on Facebook just a week ago!
Listen, the fastest way to go live is to use the equipment you already have. Like your smartphone and its built-in audio. But as a business, you’re most likely in need of some better live streaming equipment recommendations.
Benefits of upping your game include:
✔ Greater perceived value
✔ Increased presence and recognition
✔ Easily capture content to share on social
✔ Better production quality for hosted events (of which I've done a few over the last year)
So if you find yourself asking: “What equipment do I need to live stream?” then this is your guide to some great live streaming equipment out there.
I’m a Sony guy. Sony has SO many cameras. I’m using the a6600 with a 16mm Sigma lens, and an a7iii with 28-70mm Tamron. There are still a few out there, like the ZV-1 and the a6400 that are decently priced.
Alternate Camera and Lens combo - Sony a6400 with 18-135mm lens (Cheaper to buy this)
I use a CamLink 4K stream device. Plugs right into the camera and computer and instantly works (on PC) with streaming on Zoom. Mac may need additional free software to work.
I bought a cheap ($60) teleprompter that uses my phone screen to scroll through my script. It came with a remote, too!
I use a Zoom H5 recorder, which records your audio in super high quality. While the Sony’s audio recording is pretty good, having a recorder makes a difference! I also use an Audio Technica mic that uses XLR cables to connect to my recorder (I know I’m speaking gibberish to some of you, lol). *Note that this part is really for recording video, not for streaming. I'd use a different mic for that like the Rode USB mic*
The mic I have is no longer available so I listed a good alternative
Sound Deadening - 48 Pack of Sound Pads
I have two Neewer 528 LED video lights that I put on some $20 light stands from Amazon. They can be controlled via Bluetooth on my phones which makes things incredibly convenient. I don't have to get up to adjust my light brightness and color temps. How crazy is that?!
* Note - I don't think you'll need two cameras at all, so I wouldn't even look at Camera and Lens 2. Not to mention that it is very expensive.