So you wanna stand out from the crowd, you say?

In a world where Zoom calls have dominated the workday and content creation is almost a must, standing out can be tricky. When I recognized this last year, I went on a short journey to step my game up. I started off with my current camera, some new cables, and a light. Now I have a full content creation and streaming setup in my office. Now let me tell you straight up - you do not have to get all of this stuff! You don't even need all of the space I need to accomplish what I'm doing. Trust me, I took winter break to map out my office and reorganize things. I didn't have time nor was it in my already set budget to go this far at the time. Instead, I built up to it. In fact, the way I've arranged things has since changed a smidge since I first created this post on Facebook just a week ago!

Listen, the fastest way to go live is to use the equipment you already have. Like your smartphone and its built-in audio. But as a business, you’re most likely in need of some better live streaming equipment recommendations.

Benefits of upping your game include:
✔ Greater perceived value
✔ Increased presence and recognition
✔ Easily capture content to share on social
✔ Better production quality for hosted events (of which I've done a few over the last year)

So if you find yourself asking: “What equipment do I need to live stream?”  then this is your guide to some great live streaming equipment out there.

Cameras

I’m a Sony guy. Sony has SO many cameras. I’m using the a6600 with a 16mm Sigma lens, and an a7iii with 28-70mm Tamron. There are still a few out there, like the ZV-1 and the a6400 that are decently priced.

  1. Camera 1 - Sony a6600
  2. Camera Lens 1 - Sigma 16mm f1.4

Alternate Camera and Lens combo - Sony a6400 with 18-135mm lens (Cheaper to buy this)

  1. Camera 2 *- Sony a7iii
  2. Camera Lens 2 * - Tamron 28-75mm f2.8

Streaming

I use a CamLink 4K stream device. Plugs right into the camera and computer and instantly works (on PC) with streaming on Zoom. Mac may need additional free software to work.

  1. Live Stream Device - Elgato 4k

Teleprompter

I bought a cheap ($60) teleprompter that uses my phone screen to scroll through my script. It came with a remote, too!

  1. Teleprompter - Desview T2 Portable Teleprompter

Audio

I use a Zoom H5 recorder, which records your audio in super high quality. While the Sony’s audio recording is pretty good, having a recorder makes a difference! I also use an Audio Technica mic that uses XLR cables to connect to my recorder (I know I’m speaking gibberish to some of you, lol). *Note that this part is really for recording video, not for streaming. I'd use a different mic for that like the Rode USB mic*

  1. Microphones 
  1. For streaming: Rode NT-USB Studio-Quality Mic 
  2. For general video recording (mic mounted on camera): Rode VideoMicro
  3. For studio-quality video recording: Marantz Mic + Zoom H5 Recorder

The mic I have is no longer available so I listed a good alternative

Sound Deadening - 48 Pack of Sound Pads

  1. I list this because people tend to be more bothered by bad audio quality than bad video quality
  2. Alternate solution is to set pillows behind the microphone to reduce reverb/echo in the room from entering the mic.

Lights

I have two Neewer 528 LED video lights that I put on some $20 light stands from Amazon. They can be controlled via Bluetooth on my phones which makes things incredibly convenient. I don't have to get up to adjust my light brightness and color temps. How crazy is that?!

  1. Lighting - Neewer LED Lights with Bluetooth control
  1. Tripod - Neewer 360 Tripod
  2. Cable
  1. HDMI Cable for camera - This will connect the camera to the Elgato Cam Link 4k streaming device
  1. Power Adapter for camera - Instead of running off of batteries, I have an adapter that plugs into the wall to provide constant power to the camera


* Note - I don't think you'll need two cameras at all, so I wouldn't even look at Camera and Lens 2. Not to mention that it is very expensive.